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I Love Narrating Explainer Videos
I love narrating every genre of voice over, but Explainer Videos hold a special place in my heart.
Why do I love narrating Explainer Videos?
I like explaining things. I like telling stories. I like breaking things down.
I enjoy the formula of it – I call it the five-act play of explainers. I enjoy the structure of it. It's just fun!
Explainer Videos are Short and Sweet
Also, they're relatively short. Most of them are a minute and a half, give or take. So when it comes to booking them, they're relatively quick.
Ergonomically speaking, the money is good, too. Most of the time I'm getting $300 to $500 to do one explainer video, which can take only about ten minutes if I'm recording it on my own, maybe a half hour to 45 minutes if it's a directed session.
Short Voiceover Narration Doesn't Mean Easy
No matter how short, no voice over genre is easy to narrate. All storytelling is a challenge.
Explainer videos tend to have a five-act play structure, but I think of it more like this...
You've got 60 to 90 seconds tell the story. All stories have a beginning, a middle, and end, an arc, and a message, just like an audiobook or a video game or any other form of voiceover so you don't have much time!
The ability to be able to shift gears vocally, psychologically, emotionally, mentally in such a short period of time and be able to nail the CTA, or Call To Action, is not easy.
In Conclusion
All voiceover genres are a different kind of difficult. I love the challenge of explainer videos or any other genre of voice over that I am tasked with bringing to life.
Keep Going - Watch this next:
Explainer Voice Over Explained
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Through VO Strategist, Tom's provided voiceover business & marketing coaching since 2011. He's also a voice actor with over 25 years of experience who has narrated just about every type of voice over you can think of. When not voicing or talking about voicing, Tom produces the sci-fi comic book Agent 1.22.
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